阿思丹模拟商业挑战
ASIA Business Simulation
自2011年起举办,已有14年历史,在全国有8万余名重点中学和国际学校的同学参与。活动通过模拟公司经营、融资路演、交易大会等环节,并依托 IT 智能系统来模拟完全自由竞争市场,让学子真实体验到产品设计、市场营销、公司运营、项目管理等创业过程,感知商业规律。
The ASIA Business Simulation challenge was founded in 2011 with a history of 14 years. Over 80,000 students from high schools and international schools around China participate in this challenge. Within the ASIA Business Simulation, students complete different activities including roadshow presentations, a trading challenge, and business operations delivered by a smart IT system simulating an online virtual marketplace. These activities provide students with a real experience of entrepreneurship as they manage different aspects of their business from product design and marketing to company operations and project management.
本次商赛模拟售卖的产品为毛衣,参赛选手需结合联合国可持续发展目标 (Sustainable Development Goals)第14项 - 水下生物(LIFE BELOW WATER), 将产品与环境保护结合起来,设计出符合未来人类发展的「慢时尚」。
This year’s competition challenged teams to simulate the sale of sweaters, aligning their products with the United Nations’ Sustainable Development Goal 14: Life Below Water. Teams were tasked with integrating environmental conservation into their designs, creating slow fashion suitable for future development.
FLIS MYP2学子创立了虚拟公司G2 E-sport. 该公司致力于设计低碳环保的毛衣,以海洋生物为主要毛衣图样,推广海洋保护概念。经过缜密调研、综合了解产品适合的区位因素、目标消费者收入水平,G2 E-sport最终决定在上海销售毛衣。成功的路演使该组选手被评为优秀路演团队。
The MYP2 team established the virtual company G2 E-sport, focusing on designing low-carbon, eco-friendly sweaters adorned with marine-themed patterns to promote ocean conservation. Thorough market research guided their decision to target Shanghai as their sales market, considering location factors and consumer income levels. Their well-executed roadshow earned them the accolade of Outstanding Roadshow Team.
MYP4与MYP5两支队伍英雄所见略同,同时想到对海洋垃圾进行物化处理,利用回收纤维制作产品,即环保又能降低成本。其中,MYP5队伍还得到了高中组路演第一名的好成绩。
Two teams from MYP4 and MYP5 independently devised similar strategies to repurpose marine waste into recycled fibers for sweater production. This approach was both environmentally sustainable and cost-effective. Notably, the MYP5 team’s efforts were rewarded with the First Place Award for High School Roadshows.
MYP1小队虽只有四名成员,但他们组建的公司也不容小觑。以年轻女性作为主要售卖对象,这支队伍设计了充满时尚元素的毛衣。其产品以白色系为主,观赏性极强,精美的产品海报也令人称赞。
The MYP1 team, consisting of just four members, focused on designing fashion-forward sweaters aimed at young women. Their collection, characterized by white tones and stylish elements, drew widespread admiration for its aesthetic appeal. Their creative product posters also received high praise.
比赛中,FLIS学子熟练运用在课堂上学到的学习技巧(ATL skills),结合系统训练中积累的宝贵经验,面对众多对手从容发挥,在商战中展现了出色的商业策略,表现得游刃有余。最终,三支初中组队伍取得了优异成绩,分别获得综合排名第二、第三和第七名,并直接晋级全国赛;高中组同样表现不俗,荣获高中组铜奖,也直接晋级决赛。
The students demonstrated exceptional command of their classroom-acquired Approaches to Learning (ATL) skills, applying their training and experience with confidence and strategic precision against formidable competitors. The middle school teams achieved impressive overall rankings of 2nd, 3rd, and 7th place, earning direct advancement to the national competition. The high school team claimed the Bronze Award in their division and also qualified for the national finals.
这些成绩不仅体现了FLIS在商业教育方面的卓越成就,也展现了学子在商业策略和团队协作方面的高超技能,为他们将来的学术和职业发展打下了坚实的基础。祝贺各位参赛学子!期待大家再接再厉,开启未来更多可能!
These achievements underscore FLIS’s excellence in business education and highlight the students’ advanced skills in strategy and teamwork, which will provide them with a solid foundation for their future academic and professional endeavors. Congratulations to all participating students! We look forward to your continued efforts to open up more possibilities in the future!